In the exciting world of sports, the opportunities for growth are ever-changing and unique. As the power of sports attracts markets around the globe, the pace of change is fast and sports business leaders never rest on their laurels.

In the perpetual race for promotion, successful clubs and their stakeholders are generating new revenue streams, maximising income from stadia and making informed investment decisions.

Against this dynamic landscape, we can help you make sense of sport’s commercial markets. Our sports specialists bring a wealth of strategic, financial and regulatory expertise, as well as the legal and operational issues at play in professional sport.

We work with sports clubs across the UK on:

  • Share ownership structures
  • Stadium funding, planning and construction
  • Sponsorship and naming rights
  • Employment contracts and supplier agreements
  • Financial regulation
  • Training ground and academy facilities
  • Broadcasting and media rights
  • Brand and reputation management
  • Fan engagement technologies
  • Dispute resolution

Dan Wood

Head of Sports Business


+44 (0)7766 101 067      [email protected]


  • The sale of shares in a Premier League club to US investors in a deal worth over £110 million
  • A multi-million pound debt and equity investment by foreign investors in a Premier League club
  • Planning and construction of a sports facility within the periphery of a Premier League club stadium and setting up a joint venture company for its ownership and operation
  • Naming rights for a major sporting arena with an international financial services company
  • An official playing kit and footwear supply agreement for a Premier League club with an international sports brand and a number of sponsorship trading agreements
  • An operation and management agreement for a major sporting arena
  • An agreement for the use of extensive training facilities owned jointly by a Premier League club, its academy and a university
  • Numerous venue hire agreements for a Premier League club and the operator of a major sporting arena
  • Premium seating arrangements at a Premier League club
  • Supplier and catering services agreements for various clubs
  • External funding arrangements with a football club
  • Dispute resolution between a supplier and a Championship Club